With Inland as a partner with 360 Media for the first time, The Audience & Loyalty Mega Summit Central runs Friday April 26 through Sunday the 28th at the Marriott St. Louis Airport.
Here’s the program as of February 13:
11:00 a.m. Industry wide Loyalty Platform Initiative
Collaboration Team & Invited Guests
5:00 p.m. Opening Welcome Reception
7:00 a.m. Breakfast Buffet
Sponsored By: Schermerhorn Bros.
8:30 a.m. Summit Opening & Welcome
With John Newby, Founder, 360 Media Alliance and Ian Caso, General Manager, St. Louis Post Dispatch
8:50 a.m. Executive Panel: The Future of Our Industry
Sponsored by The Pisa Group, Inc.
John Newby, Moderator; Ian Caso, St. Louis Post-Dispatch; Bill Nagel , SF Chronicle; Brent Low , Utah Media Group
9:30 a.m. Everyone Communicates—Few Connect!
Sponsored by SecondStreet Media
With Bob Giambelluca, Customer Engagement Services
10:15 a.m. Break With Business Partners
Sponsored By: VoicePort
11:00 a.m. Building Brand and Consumer Loyalty Through Membership
Sponsored by Hamilton Circulation Supplies
With Barry Kirk, Vice President of Loyalty Strategy, Maritz Motivation Solutions
11:45 a.m. Bottom-line—It’s All About Audience!
Sponsored by Newzware by ICANON
With Aaron Kotarek, Vice President, Circulation, Oahu Publications Inc.
12:30 p.m. Business Partner Appreciation Luncheon
Sponsored by OSG
1:30 p.m. Poll Everywhere Industry Synopsis
Sponsored by TCN Broadcasting
Interactive Audience Conversation on Industry Initiatives
2:15 p.m. Breakout Sessions: Block One
Sponsored by Lyon Enterprises
Topic Choices: Subscription Myths, TCN Automated, Monetizing Quality Audience
3:00 p.m. Break With Business Partners
Sponsored by Lyon Enterprises
3:45 p.m. Breakout Sessions: Block Two
Topic Choices: Marketing for Modern Newspapers, Game plan to Deliver Smarter, Email Marketing Success
4:30 p.m. Breakout Sessions: Block Three
Topic Choices: Optimizing Expense Reductions, Circulation 101, Circulation Roundtable Discussion
5:30 p.m. Awards Reception & Auction
Sponsored by The Zinser Law Firm
7:00 a.m. Breakfast Buffet
Sponsored by Subscription Services North
8:00 a.m. Sectional & Board Business Meetings
8:30 a.m. Industry Legal Issues & Maneuvers
Sponsored By: Customer Engagement Services
With Mike Zinser, Founder and President, The Zinser Law Firm
9:30 a.m. Our Future Through the Eyes of Our Business Partners
Sponsored by PPI Media & Wilson Gregory
With John Newby, Moderator and Panelists Peter Marsh, Vice President, Marketing Newscycle Solutions; Pat Dennis, Vice President of Business Development, The Pisa Group
10:15 a.m. Break With Business Partners
Sponsored by Editor & Publisher
10:45 a.m. Monetizing Your Quality Audience
Sponsored by Global Ad Distribution
With Kevin Rehberg, Vice President, Client Development, Alliance for Audited Media
11:30 a.m. Customer Service & Single Copy Madness
Sponsored by Newscycle
With John Smith, Steel City Corporation
12:15 p.m. Lunch w/ Business Partners
Sponsored by TBD
1:15 p.m. Success Through Unique Case Studies!
Sponsored by PDI Plastics
With OSG, The Pisa Gropu & NTVB Media
2:00 p.m. 30 Winning Ideas in 60 Minutes
Sponsored by Customer Engagement Services
Combined CSCMA & MCMA Executives
3:00 p.m. Conference Wrap-up and Adjournment
